Coinmerce and The Padellers Extend Partnership Across the Netherlands and Germany

Coinmerce and The Padellers have extended their partnership through mid-2028 and expanded it beyond the Netherlands into Germany. The renewed agreement now spans all 31 of The Padellers' locations across the two countries — 25 in the Netherlandsand six in Germany — giving the collaboration a clear multi-country footprint. For Coinmerce, the extension supports its wider European growth; for The Padellers, it reinforces a partnership that has grown alongside the organisation since 2024.

Behind the numbers is a straight forward idea: padel and Coinmerce reach a similar audience. The sport has grown quicklyacross Europe, drawing an active and engaged crowd onto courts in communities across the continent. That audience overlaps closely with the people Coinmerce serves, which is what made the original partnership a natural fit — and what makes extending it across two markets a sensible next move for both sides.

Alongside the partnership, both Coinmerce and The Padellers sponsor Bo Luttikhuis, one of the Netherlands' leading padel players. As ambassador for The Padellers, Bo works to grow the sport and bring it to a wider audience, an ambition both organisations share.

The expansion into Germany follows Coinmerce's receipt of its MiCAR licence from the Dutch Authority for the Financial Markets (AFM). Germany is an important market within that framework, and The Padellers' six German locations give Coinmerce an established, community-based presence there.

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Jaap de Bruijn, CEO of Coinmerce:

"At Coinmerce, we believe in thepower of padel. The sport is growing fast, brings people together, and connectsnaturally with our audience. The Padellers is a strong partner for us to buildbrand awareness in markets that matter strategically to Coinmerce. That is why we invest not only in our partnership with The Padellers, but also support players like Bo Luttikhuis, one of the leading padel players in the Netherlands. As we continue expanding across Europe, extending our partnership to The Padellers' German locations is a logical next step. We look forward to building on the visibility and growth of both organisations in the years ahead."

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Vincent Dekker, CCO of The Padellers:

"Coinmerce has believed in ourvision and growth from the very beginning. Their decision not only to extend our partnership but also to expand it to our six locations in Germany is a strong endorsement of the value of our platform. As we continue working towards our ambition of becoming the largest padel organisation in Western Europe, our partnership continues to evolve alongside us. That makes this collaboration valuable for both organisations."

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Throughmid-2028, Coinmerce will remain visible across The Padellers' current andfuture locations in the Netherlands and Germany, as both organisations continueto support the growth of padel across Europe.

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Kontakt für Presseanfragen:

The Padellers Exploitatie B.V.

Antonia Kirchner – Head of Marketing Germany

antonia@thepadellers.de

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